追蹤
Dr. Debarun Chakraborty
Dr. Debarun Chakraborty
Associate Professor, Symbiosis Institute of Business Management, Nagpur
在 sibmnagpur.edu.in 的電子郵件地址已通過驗證
標題
引用次數
引用次數
年份
What drives brand love for natural products? The moderating role of household size
S Kumar, A Dhir, S Talwar, D Chakraborty, P Kaur
Journal of Retailing and Consumer Services (ABDC A, WoS/SSCI, Impact Factor …, 2021
2002021
Digital Transformation of Marketing Strategies during a Pandemic: Evidence from an Emerging Economy during COVID-19
G Dash, D Chakraborty
Sustainability (WoS/SSCI/SCIE, IF: 2.576, Scopus) 13 (12), 1-19, 2021
1012021
Healthcare apps’ purchase intention: A consumption values perspective
D Chakraborty, J Paul
Technovation (ABDC A; ABS 3; IF: 6.606), 2022
912022
Evaluating the impact of Human Resource planning programs in addressing the strategic goal of the firm: An organizational perspective
D Chakraborty, W Biswas
Journal of Advances in Management Research (Scopus, ESCI/WOS, Emerald), 2019
882019
Articulating the value of Human Resource Planning (HRP) activities in augmenting organizational performance towards a sustained competitive firm
D Chakraborty, W Biswas
Journal of Asia Business Studies (ABDC 'C', Scopus, Emerald) 14 (1), 62-90, 2020
852020
Mobile Payment Apps Filling Value Gaps: Integrating Consumption Values with Initial Trust and Customer Involvement
D Chakraborty, et al
Journal of Retailing & Consumer Services (ABDC A, IF:7.2, SSCI:Q1, Cite …, 2022
772022
Consumers’ Usage of Food Delivery App: A Theory of Consumption Values
D Chakraborty, G Kayal, P Mehta, R Nunkoo, N Rana
Journal of Hospitality Marketing & Management (ABDC A; SSCI; IF: 7.02; SSCI: Q1), 2021
692021
Watching is valuable: Consumer views – Content consumption on OTT platforms  
D Chakraborty, M Siddiqui, A Siddiqui, J Paul, G Dash, DM Fransesca
Journal of Retailing & Consumer Services (ABDC A; SSCI; IF:10.9) 70 (1), 1-15, 2022
412022
Exploring consumer purchase intentions and behavior of buying ayurveda products using SOBC framework
D Chakraborty, et al.
Journal of Retailing & Consumer Services (ABDC A, IF:7.2, SSCI:Q1, Cite …, 2021
372021
Transition to E - Learning : By Choice or By Force – A Cross - Cultural and Trans-National Assessment
G Dash, D Chakraborty
Prabandhan: Indian Journal of Management (Scopus Indexed) 14 (3), 8-23, 2021
352021
Motivating Factors in a Teacher’s Research and Developmental Activities and Their Impact on Effective Quality Teaching in Higher Education Institutions
D Chakraborty, W Biswas
Journal of Applied Research in Higher Education (Scopus, WoS-ESCI), 2019
352019
Going Green with Green HRM practices – A Strategic Initiative for Reinvigorating Performance Optimization in Companies
D Chakraborty, W Biswas
Prabandhan: Indian Journal of Management (Scopus Indexed) 13 (10-11), 1-14, 2020
342020
Fitness Apps’s purchase behaviour: Amalgamation of Stimulus-Organism-Behaviour-Consequence framework (S–O–B–C) and the innovation resistance theory (IRT)
D Chakraborty, SH Babu, P Smruti
Journal of Retailing and Consumer Services (ABDC A; SSCI/Q1; IF: 7.13 …, 2022
292022
Using the Consumption Values to investigate consumer purchase intentions towards Natural Food Products
D Chakraborty, G Dash
British Food Journal (ABDC B; WoS/SCI; IF: 2.5; Emerald), 2022
282022
Factors Responsible for Making Young Urban Consumers Brand Loyal: A Study on Mobile Network Operators
D Chakraborty
Journal of Management Development (Emerald, ABDC ‘C’, Scopus), 2019
272019
Impact of Organizational Values, Compassion, and Well-Being on Industrial Disputes: An Empirical Study
W Biswas, D Chakraborty
Prabandhan: Indian Journal of Management (Scopus Indexed) 12 (1), 36-51, 2019
272019
Exploring the Meteoric Rise of Online Food Ordering Apps (OFOA): The Moderating Role of Visibility
D Chakraborty
British Food Journal (ABDC B, WoS/SSCI, IF: 2.516), 2021
232021
Work from Home (WFH), COVID-19, and Its Impact on Women
D Chakraborty, S Altekar
Prabandhan: Indian Journal of Management (Scopus Indexed) 14 (9), 22-29, 2021
232021
Components Affecting Intention to Use Online Dating Apps in India: A Study Conducted on Smartphone Users
D Chakraborty
Asia-Pacific Journal of Management Research and Innovation (Published by Sage), 2019
232019
Impact of Celebrity Endorsed Advertisements on Rural Consumers' Purchase Intention Towards Mobile SIM Cards : A Study Conducted in West Bengal
D chakraborty
Indian Journal of Marketing (Scopus Indexed, ABDC 'C') 48 (10), 52-63, 2018
232018
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