P.V. (Sundar) Balakrishnan

Cited by

	All	Since 2019
Citations	2071	474
h-index	17	10
i10-index	24	11

120

199419951996199719981999200020012002200320042005200620072008200920102011201220132014201520162017201820192020202120222023202411 13 22 20 34 34 31 39 52 55 63 61 60 90 87 46 101 111 94 99 94 86 91 76 86 69 80 105 100 91 29

Co-authors

Phillip LewisAssociate Professor of Marketing, Rowan UniversityVerified email at rowan.edu
Martha CooperProfessor, College of Business, Ohio State UniversityVerified email at osu.edu
Anand DesaiProfessor Emeritus, Ohio State UniversityVerified email at osu.edu
rakesh guptaThe University of Texas, DallasVerified email at fmr.com
rajan nataraajanGUSTVerified email at gust.edu.kw
Bruce BarryProfessor of Management, Vanderbilt UniversityVerified email at vanderbilt.edu
Jill M PurdyProfessor at Milgard School of Business, U of Washington TacomaVerified email at uw.edu
Peter NyeUniversity of Southern MaineVerified email at maine.edu
S. Gowri ShankarUniversity of Washington BothellVerified email at uw.edu
Rakesh VohraUniversity of PennsylvaniaVerified email at sas.upenn.edu
Jehoshua EliashbergUniversity of PennsylvaniaVerified email at wharton.upenn.edu
Juan Camilo Gomez NinoAssociate Professor, University of Washington Bothell School of BusinessVerified email at uw.edu
Nicholas G. HallProfessor of Operations Management, The Ohio State UniversityVerified email at osu.edu
Thomas G. NoordewierProfessor, University of Vermont, Grossman School of BusinessVerified email at uvm.edu
Surya PathakUniversity of Washington, BothellVerified email at uw.edu
Subodha KumarDistinguished Chair Professor; Director, Center for Business Analytics & Disruptive TechnologiesVerified email at temple.edu
Robert WilkenESCP Business School BerlinVerified email at escp.eu
A. Steven HolllandProfessor Emeritus, University of Washington BothellVerified email at uw.edu

P.V. (Sundar) Balakrishnan

School of Business, University of Washington Bothell

Verified email at u.washington.edu - Homepage

Negotiations New Product Strategy & Analytics DEA AI: GA &NN


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Outcome satisfaction in negotiation: A test of expectancy disconfirmation RL Oliver, PVS Balakrishnan, B Barry Organizational behavior and human decision processes 60 (2), 252-275, 1994	403	1994
The impact of communication media on negotiation outcomes JM Purdy, P Nye, PV Balakrishnan International Journal of Conflict Management 11 (2), 162-187, 2000	342	2000
Genetic algorithms for product design PV Balakrishnan, VS Jacob Management Science 42 (8), 1105-1117, 1996	276	1996
A study of the classification capabilities of neural networks using unsupervised learning: A comparison with K-means clustering PA Balakrishnan, PV (Sundar), Cooper, MC, Jacob, VS, and Lewis Psychometrika 59 (4), 509-525, 1994	197	1994
Comparative performance of the FSCL neural net and K-means algorithm for market segmentation PVS Balakrishnan, MC Cooper, VS Jacob, PA Lewis European journal of operational research 93 (2), 346-357, 1996	127	1996
An analytical process model of two-party negotiations PV Balakrishnan, J Eliashberg Management Science 41 (2), 226-243, 1995	107	1995
Development of hybrid genetic algorithms for product line designs PV Balakrishnan, R Gupta, VS Jacob IEEE Transactions on Systems, Man, and Cybernetics, Part B (Cybernetics) 34 …, 2004	96	2004
The impact of expectation of future negotiation interaction on bargaining processes and outcomes C Patton, PVS Balakrishnan Journal of Business Research 63 (8), 809-816, 2010	92	2010
Toward a Theory of Agenda Setting in Negotiations PVS Balakrishnan, C Patton, PA Lewis Journal of Consumer Research 19 (4), 637-654, 1993	59	1993
Triangulation in decision support systems: algorithms for product design PVS Balakrishnan, VS Jacob Decision Support Systems 14 (4), 313-327, 1995	48	1995
Negotiating when outnumbered: Agenda strategies for bargaining with buying teams C Patton, PVS Balakrishnan International Journal of Research in Marketing 29 (3), 280-291, 2012	34	2012
An investigation of mating and population maintenance strategies in hybrid genetic heuristics for product line designs PVS Balakrishnan, R Gupta, VS Jacob Computers & Operations Research 33 (3), 639-659, 2006	32	2006
Mail survey response rates using a lottery prize giveaway incentive PVS Balakrishnan, SK Chawla, MF Smith, BP Michalski Journal of Direct Marketing 6 (3), 54-59, 1992	32	1992
Mail response rates from distributors SK Chawla, PVS Balakrishnan, MF Smith Industrial Marketing Management 21 (4), 307-310, 1992	26	1992
Power law and evolutionary trends in stock markets PVS Balakrishnan, JM Miller, SG Shankar Economics Letters 98 (2), 194-200, 2008	25	2008
Mcthresh: Modeling maximum coverage with threshold constraints PV Balakrishnan, JE Storbeck Environment and Planning B: Planning and Design 18 (4), 459-472, 1991	25	1991
Efficiency evaluation of retail outlet networks PV Balakrishnan, A Desai, JE Storbeck Environment and Planning B: Planning and Design 21 (4), 477-488, 1994	22	1994
Impeding the juggernaut of innovation diffusion: A production‐constrained model PV Balakrishnan, S Pathak Production and Operations Management 23 (7), 1183-1197, 2014	16	2014
Consumer rationality and economic efficiency: Is the assumed link justified? PV Balakrishnan, R Nataraajan, A Desai Marketing Management Journal 10 (1), 2000	15	2000
The tempered aspirations solution for bargaining problems with a reference point PVS Balakrishnan, JC Gómez, RV Vohra Mathematical Social Sciences 62 (3), 144-150, 2011	14	2011

The system can't perform the operation now. Try again later.

Articles 1–20

Citations per year

Duplicate citations

Merged citations

Add co-authorsCo-authors

Follow

Cited by

Co-authors