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Michele D. Bunn
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Cited by
Year
Taxonomy of buying decision approaches
MD Bunn
Journal of marketing 57 (1), 38-56, 1993
5941993
Stakeholder collaboration: Implications for stakeholder theory and practice
GT Savage, MD Bunn, B Gray, Q Xiao, S Wang, EJ Wilson, ES Williams
Journal of business ethics 96, 21-26, 2010
2952010
Stakeholder analysis for multi‐sector innovations
MD Bunn, GT Savage, BB Holloway
Journal of Business & Industrial Marketing 17 (2/3), 181-203, 2002
1642002
Anatomy of a social partnership: A stakeholder perspective
EJ Wilson, MD Bunn, GT Savage
Industrial Marketing Management 39 (1), 76-90, 2010
942010
Interrelationships among key aspects of the organizational procurement process
GK Hunter, MD Bunn, WD Perreault Jr
International Journal of Research in Marketing 23 (2), 155-170, 2006
912006
Key aspects of organizational buying: conceptualization and measurement
MD Bunn
Journal of the Academy of Marketing Science 22 (2), 160-169, 1994
811994
Organizational memory: a new perspective on the organizational buying process
J Eun Park, MD Bunn
Journal of Business & Industrial Marketing 18 (3), 237-257, 2003
762003
Government/business relationships: Insights into contract implementation
S Wang, MD Bunn
Journal of public procurement 4 (1), 84-115, 2004
702004
Situational risk in organizational buying: a basis for adaptive selling
MD Bunn, BSC Liu
Industrial Marketing Management 25 (5), 439-452, 1996
691996
Patterns of information source use across industrial purchase situations
MD Bunn, SW Clopton
Decision Sciences 24 (2), 457-478, 1993
601993
Timeless and timely issues in distance education planning
MD Bunn
American Journal of Distance Education 15 (1), 55-68, 2001
512001
Process heuristics in organizational buying: starting to fill a gap
DW Barclay, MD Bunn
Journal of Business Research 59 (2), 186-194, 2006
482006
Outsourcing services in the healthcare sector
WK Foxx, MD Bunn, V McCay
Journal of Medical Marketing 9 (1), 41-55, 2009
422009
Information search in industrial purchase decisions
MD Bunn
Journal of Business-to-Business Marketing 1 (2), 67-102, 1993
361993
An empirical model of professional buyers' search effort
MD Bunn, GT Butaney, NP Hoffman
Journal of Business-to-Business Marketing 8 (4), 55-84, 2001
342001
Understanding organizational buying behavior: The challenges of the 1990s
MD Bunn
Review of marketing, 227-259, 1990
251990
Consumer perceptions of medical information sources: an application of multidimensional scaling
MD Bunn
Health Marketing Quarterly 10 (3-4), 83-104, 1993
171993
Stakeholder perceptions and implications for technology marketing in multi-sector innovations: the case of intelligent transport systems
MD Bunn, F Azmi, M Puentes
International Journal of Technology Marketing 4 (2-3), 129-148, 2009
122009
Aspects of consumer search for health information: A framework for structuring information problems
MD Bunn
Health Marketing Quarterly 11 (3-4), 75-98, 1994
111994
Stakeholder relationship management in multi-sector innovations
JD Hansen, MD Bunn
Journal of Relationship Marketing 8 (3), 196-217, 2009
92009
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