追蹤
Keith Marion Smith
Keith Marion Smith
Research Director, Marketing Science Institute
在 msi.org 的電子郵件地址已通過驗證
標題
引用次數
引用次數
年份
Marketing survey research best practices: evidence and recommendations from a review of JAMS articles
J Hulland, H Baumgartner, KM Smith
Journal of the Academy of Marketing Science 46, 92-108, 2018
9002018
Exploring uncharted waters: Use of psychological ownership theory in marketing
J Hulland, SA Thompson, KM Smith
Journal of Marketing Theory and Practice 23 (2), 140-147, 2015
912015
Community Participation and Consumer-to-Consumer Helping: Does Participation in Third Party–Hosted Communities Reduce One’s Likelihood of Helping?
SA Thompson, M Kim, KM Smith
Journal of Marketing Research 53 (2), 280-295, 2016
562016
Locomotion, incidental learning, and the selection
CM Valiquette, TP McNamara, K Smith
Memory & Cognition 31, 479-489, 2003
492003
Consumer brand curation on social shopping sites
JB Weeks, KM Smith, J Hulland
Journal of Business Research 133, 399-408, 2021
132021
The cannabis industry: A natural laboratory for marketing strategy research
MC Olsen, KM Smith
Marketing Letters 31, 7-12, 2020
72020
Cheaters, Trolls, and Ninja Looters: The Dark Side of Psychological Ownership
KM Smith, J Hulland, SA Thompson
The Dark Side of Social Media: A Consumer Psychology Perspective, 71, 2017
22017
Quest for Insights: Leveraging the Video Game Ecosystem for Marketing Data and Analytics
R Welden, M Haenlein, K Hewett, J Hulland, K Smith
Marketing Science Institute Working Paper Series, 2023
2023
Post-Purchase Co-Creation: Consumer Segmentation in Consumer-Driven Collaborative Product Development
KM Smith, J Hulland, A Stephen
Marketing Science Institute Working Paper Series, 2017
2017
Online customer engagement, online communities, and post purchase product outcomes
KM Smith
University of Georgia, 2016
2016
MISSION, MINISTRY, & MARGIN: THE CASE OF RESTORE MINISTRIES AND THE YMCA
GS York, MT Schenkel, KM Smith
Journal of Business and Entrepreneurship 25 (2), 133, 2014
2014
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