| The Effectiveness of the Sports Marketing Strategies Used by Zimbabwean Collegiate Sports Federations LT Charumbira International Journal of Marketing & Business Communication 3 (3), 66-75, 2014 | 15 | 2014 |
| Strategic Management in Zimbabwean Profit and Non-profit Organizations: Identifying the Missing Tools in the Strategy Implementation Kit Bag LT Charumbira Asian Business Review 4 (3), 7-13, 2015 | 12 | 2015 |
| The Philosophical and Methodological Approaches Used by Sport and Business Management Student Researchers in Zimbabwe. LT Charumbira Global Journal of Commerce and Management Perspective 2 (6), 51-56, 2013 | 10 | 2013 |
| The Use Of Sports Sponsorship As Brand Equity Building Tool By Zimbabwean Companies. LT Charumbira, J Charumbira Global Journal of Commerce and Management Perspective 4 (4), 19-25, 2015 | 9 | 2015 |
| The integrated conceptual framework for understanding perceived brand equity in professional sports teams LT Charumbira International Journal of Marketing & Business Communication 7 (4), 32, 2018 | 7 | 2018 |
| Unpacking the Integrative Conceptual Framework for Assessing Perceived Brand Equity in Professional Sports Teams. LT Charumbira, DK Stotlar Journal of Sports Management 1 (2), 1-15, 2015 | 7 | 2015 |
| The Perceived Brand Equity of the 2013 Zimbabwe Universities Sports Association Games LT Charumbira Global Journal of Commerce and Management Perspective 3 (1), 82-90, 2014 | 6 | 2014 |
| Perceived Brand Equity in Professional Sports Teams: A Zimbabwean Consumers’ Perspective LT Charumbira Asian Business Review 5 (3), 131-140, 2015 | 5 | 2015 |
| Proposing the sports team brand hierarchy conceptual framework LT Charumbira International Journal of Marketing and Business Communication 5 (1), 12-20, 2016 | 4 | 2016 |
| Introducing a Conceptual Framework for Understanding Sponsor-Based Brand Equity in Professional Sports Teams. LT Charumbira, DK Stotlar Journal of Marketing 3 (6), 1-11, 2015 | 4 | 2015 |
| The Conceptual Framework for Achieving Financial Self-Sustenance in Sports LT Charumbira International Journal of Financial Management 12 (1), 37-46, 2022 | | 2022 |
| Exploring the Antecedents, Dimensions, and Consequences of Perceived Brand Equity in Professional Sports Teams on the Zimbabwean Football Market. LT CHARUMBIRA NATIONAL UNIVERSITY OF SCIENCE AND TECHNOLOGY, 2016 | | 2016 |
| Graduate School of Business NS Home NATIONAL UNIVERSITY OF SCIENCE AND TECHNOLOGY, ZIMBABWE, 2011 | | 2011 |
