| The additive effects of semistructured classroom activities on student learning: An application of classroom-based experiential learning techniques LO Hamer Journal of marketing education 22 (1), 25-34, 2000 | 339 | 2000 |
| Us versus them: oppositional brand loyalty and the cola wars AM Muniz, LO Hamer Advances in consumer research 28, 355-361, 2001 | 246 | 2001 |
| After‐service response in service quality assessment: a real‐time updating model approach B Shaw‐Ching Liu, D Sudharshan, LO Hamer Journal of Services Marketing 14 (2), 160-177, 2000 | 159 | 2000 |
| A confirmation perspective on perceived service quality LO Hamer Journal of services marketing 20 (4), 219-232, 2006 | 127 | 2006 |
| The effects of intraencounter changes in expectations on perceived service quality models LO Hamer, BSC Liu, D Sudharshan Journal of Service Research 1 (3), 275-289, 1999 | 96 | 1999 |
| A pragmatic view of perceived service quality measurement LO Hamer Services Marketing Quarterly 24 (3), 29-42, 2003 | 20 | 2003 |
| Achieving change in students’ attitudes toward group projects by teaching group skills LO Hamer, RD O’Keefe Journal of Higher Education Theory and Practice 13 (2), 25-33, 2013 | 16 | 2013 |
| Reducing online buyers' perceptions of risk: A study of online auctions LO Hamer Services Marketing Quarterly 32 (2), 83-95, 2011 | 13 | 2011 |
| MARKET-BASED CURRICULUM REVISION: A SUGGESTED PROCESS FOR CURRICULUM MAINTENANCE. RD O'Keefe, LO Hamer Journal for Advancement of Marketing Education 17, 2010 | 13 | 2010 |
| Distance learning technologies as facilitators of learning and learning-related student activities LO Hamer Marketing Education Review 11 (3), 55-67, 2001 | 12 | 2001 |
| The effect of Internet experience on consumer expectations of responsiveness and control in offline services marketing interactions LF Alwitt, LO Hamer Proceedings of the 33rd Annual Hawaii International Conference on System …, 2000 | 11 | 2000 |
| Characteristics of a" Teaching Institution": Administrative Objectives, Actions, Activities and Assessment. RD O'Keefe, LO Hamer, PR Kemp Journal of Academic Administration in Higher Education 11 (2), 69-78, 2015 | 7 | 2015 |
| Service separation anxiety: Understanding consumer reaction to involuntary switching GA Taylor, I Roos, L Hamer Journal of Social Science and Management 2 (3), 5-38, 2009 | 6 | 2009 |
| METHODS FOR IMPROVING THE INTERPRETATIVE VALUE OF STUDENT EVALUATIONS OF TEACHING. RD O'Keefe, LO Hamer, PR Kemp Journal for Advancement of Marketing Education 12, 2008 | 4 | 2008 |
| Innovative Team-Teaching: Faculty Perceptions and Administrative Policies. LO Hamer, R O'Keefe Journal of Academic Administration in Higher Education 8 (1), 59-68, 2012 | 3 | 2012 |
| Consumer expectations of services and their effect on perceived service quality LO Hamer University of Illinois at Urbana-Champaign, 1996 | 3 | 1996 |
| The Effect of Internet Expertise on Offline Expectations LO Hamer, LF Alwitt Journal of Internet Commerce 2 (2), 3-25, 2003 | 1 | 2003 |
| Measuring Service Quality: Practical Considerations L Hamer Proceedings of the Atlantic Marketing Association, 133, 1999 | 1 | 1999 |
| Journal of Political Marketing BI Newman, S Adam, CH De Vreese, R Berganza Taylor & Francis 12 (1), 2013 | | 2013 |
| Linking Program Level Assessment to Course Level Assessment Activities. RD O'Keefe, LO Hamer, PR Kemp Journal of Learning in Higher Education 9 (1), 161-167, 2013 | | 2013 |
Ben S. LiuProfessor Emeritus of Marketing, Quinnipiac UniversityVerified email at quinnipiac.edu
Ben S. LiuProfessor Emeritus of Marketing, Quinnipiac UniversityVerified email at quinnipiac.edu